4 Methods to Effectively Instill Purpose in Your Business
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How many places have you worked where there was some big plaque on the wall, inscribed with a bunch of fancy words stating the ‘mission’ of the organization? How many of them had words like ’synergistic’ or ‘actualize’ or ‘core competencies’ or some other nonsense word on it? How many said they put the customer…
4 Mistakes You Make in Positioning Your Brand
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According to Storybrand there are 7 things that make up an effective story. To be clear, story is any marketing message your business sends. The 7 things are: The character The problem The guide The plan to solve the problem Call to action Results Success or failure For more details on those 7 things then…
How to organize the limited time you have
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I’ve talked about routine before so you already know that it’s good for you and that the best way to be productive is to have a routine. Today I’m going to talk about how you decide to divide up your time in to the tasks that a business owner has to cover. 20% Marketing 10%…
7 Techniques to Make Your Business Brilliant
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We all look to currently successful people and try to deduce what it is that they have done to achieve the success they have. We’re particularly fascinated by those who started with little and have become millionaires. That’s why Business Brilliant is an appealing book to read — it’s all about the things millionaires do…
How to set your yearly goals, and accomplish them
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I hope you set some goals for yourself every year. It’s often said that the only goal you can hit without fail is the one you never set. Setting goals is the first step in turning the invisible into the visible. – Tony Robbins Today we’re going to talk about my method for setting my…
Positioning your business with Philip Morgan
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Today we have our second guest, Philip Morgan. He run’s Philip Morgan Consulting and specializes is helping developers position themselves in their niche so they can get more clients that are better. Links naics.com positioningcrashcourse.com
Should you sell site maintenance to your clients?
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My friend Brad wrote a great post about selling maintenance services with your work. He contends that you are leaving lots of money on the table if you don’t sell these services with your contracts. Yes, if you sell maintenance you have recurring revenue which is, of course, money you don’t have to earn again…
Tired of not knowing your purpose? Use these 8 resources
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Although you’ve defined the 4 Quadrants that are most important to you as you build your business, you’re not yet truly ready to embark on your career or set your goals for the year. You’re still missing a key component, which is to answer the question: WHY do you work at all? Purpose Your WHY…
Align your clients with your 4 Quadrants
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The great thing about having your 4 Quadrants defined is that you can now go about filtering clients against those things. If you want to have freedom to be where you want, maybe you don’t want to get clients that want to be on the phone all the time.
How to transform your business with generosity
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Who doesn’t like presents? If you’re saying to yourself right now that you don’t like presents…I don’t believe you. We all love something special at Christmas, our birthday or on Valentine’s Day. Even better are those surprise gifts that come on some random Tuesday — in fact, those may be the best gifts. They show…
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