Until about ten years ago, we admired those who could survive on only four hours of sleep and those stalwarts who worked through the night. They were heroes, people whose fierce devotion and commitment revealed everyone else’s fecklessness and frailty. Then, as sleep science reached the mainstream, we began to change our attitude. That sleepless guy wasn’t a hero. He was a fool. He was likely doing subpar work and maybe hurting the rest of us because of his poor choices. – When

I was saying this in 2013 already, you’re an idiot for pulling an all-nighter.

All the “all-nighter” shows in 99.9% of cases is that you can’t prioritize your work.

You can’t say no to extra things or schedule them well.

You rely on more hours as a substitute for effective work.

You end up giving those clients way less value because you’re nowhere near the top of your game. They paid for your A game, not the dregs of an overbooked overworked freelancer.

It doesn’t need to be this way. You can start blocking out your time so that you can be effective.

You can start saying NO to random demands.

You can start streamlining your services so that they are repeatable and clients view you as the expert with a process.

The question is, are you ready to make that change?

Have an awesome day!


PS: If you join me in BootCamp, or coaching, I can help you figure these things out.

Photo by: lord_dane