How to make income automatic by building a subscription business
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One of the biggest faults with many creative businesses is that a client does a project with you and then they’re done. That single purchase was all they needed — you’ve solved their most pressing problems and they’re going to run with the solution. Moving from one-off projects to recurring revenue is the dream of…
Get help achieving your goals for next year
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This month has been all about finding your purpose, executing on it effectively and then letting your customers and staff know what the purpose is in your organization. We did all that work up front to get to this point. You’re now ready to work on your goals for 2017. While many people plan to…
What do you do when work doesn’t align with your purpose?
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If you’ve followed along this month with defining your 4 Quadrants and your WHY you may be in a sticky position now. It may be that the job you find yourself in, doesn’t match up at all with the life you want. It may be that the business you run is a terrible fit. What…
4 Methods to Effectively Instill Purpose in Your Business
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How many places have you worked where there was some big plaque on the wall, inscribed with a bunch of fancy words stating the ‘mission’ of the organization? How many of them had words like ’synergistic’ or ‘actualize’ or ‘core competencies’ or some other nonsense word on it? How many said they put the customer…
4 Mistakes You Make in Positioning Your Brand
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According to Storybrand there are 7 things that make up an effective story. To be clear, story is any marketing message your business sends. The 7 things are: The character The problem The guide The plan to solve the problem Call to action Results Success or failure For more details on those 7 things then…
How to organize the limited time you have
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I’ve talked about routine before so you already know that it’s good for you and that the best way to be productive is to have a routine. Today I’m going to talk about how you decide to divide up your time in to the tasks that a business owner has to cover. 20% Marketing 10%…
7 Techniques to Make Your Business Brilliant
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We all look to currently successful people and try to deduce what it is that they have done to achieve the success they have. We’re particularly fascinated by those who started with little and have become millionaires. That’s why Business Brilliant is an appealing book to read — it’s all about the things millionaires do…
How to set your yearly goals, and accomplish them
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I hope you set some goals for yourself every year. It’s often said that the only goal you can hit without fail is the one you never set. Setting goals is the first step in turning the invisible into the visible. – Tony Robbins Today we’re going to talk about my method for setting my…
Positioning your business with Philip Morgan
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Today we have our second guest, Philip Morgan. He run’s Philip Morgan Consulting and specializes is helping developers position themselves in their niche so they can get more clients that are better. Links naics.com positioningcrashcourse.com
Should you sell site maintenance to your clients?
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My friend Brad wrote a great post about selling maintenance services with your work. He contends that you are leaving lots of money on the table if you don’t sell these services with your contracts. Yes, if you sell maintenance you have recurring revenue which is, of course, money you don’t have to earn again…