Some thoughts on figuring out your 5 differentiators

Some questions about your business:

  • What is your favourite thing to do and sell?
  • What part of your work gets you jumping out of bed with energy?
  • What thing in your industry do you hate?
  • What do you hate about how you currently work?
  • What is the most profitable thing you do and sell?
  • Who are your favourite past clients? Why?

The things that set you apart

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