At this moment in time when I see a company added AI to their product, I wonder if they have their priorities sorted out. Yes I assume that AI is going to be useful to people at some point. Yes I see how people are using it now and I it’s interesting, but when your notes app adds AI I just see a company chasing a current fad to check a box and look like you’re a modern application.

If I could give you one piece of advice, don’t change your road map because something looks fancy at the moment. Stick to your plans and keep pumping out a good piece of software.

2 responses to “When a company adds AI…”

  1. Aaron Hockley Avatar

    Companies that focus on AI, and use AI in their marketing/branding, are looking at the wrong side of the “features vs. benefits” situation.

    Most customers care about benefits. They don’t usually care about the underlying technologies that enable those benefits. AI is one of those technologies.

    1. Curtis McHale Avatar
      Curtis McHale

      Agreed, they just get caught up in the buzzwords of the day though. I wish companies would stop.