Category: Links of Interest
Clients don’t want perfection – they want someone that digs in to the mistakes
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If, no wait, we all make mistakes so WHEN you make a mistake don’t run from it. Clients don’t want someone that runs from mistakes they want someone that digs in to the issues at hand.
The best time to become a great consultant is when you still have a job
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I know you want to leave that job as fast as possible, but don’t. Don’t miss the opportunity to start being a better employee and practice being a good consultant. There is no better place to practice.
How much should you spend improving your business?
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I’ve talked a decent bit about training this month so that you can get maximum benefit from your efforts. How much should you be spending on your training? Are there any rules for purchasing online courses?
Are conferences and networking events worth your time?
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Are conferences and networking events worth your time? How do you make them worth your time? Yes, but how do you make them so?
If you want big results in business you need this!
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Last show we talked about putting in mediocre results and expecting exponential results. Today lets look at what it takes to actually put in the effort required to get those big results you want. Resources Contactually 17Hats My project success page Productivityist Writing Proposals that Win Work
Does the effort you’re putting in match the results you’re getting?
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Most people want big results with the projects they work on. They want to be sought after in their industry with a long line of prospects waiting to become clients. The question is, what are they doing to make that happen?
Every interaction is marketing
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What you write or podcast is not the only type of marketing you do. Every interaction you have with your prospects is marketing. From your initial email to your contract, it all speaks of what it’s going to be like working with you.
Are conferences worth your marketing efforts?
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Conferences can be a great time, or tiring depending on your view. The real question is do they bring in business for you? Are they worth it? If so, which ones should you attend?
Which social media channels should you use to market your business?
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While we don’t see a new social media channel weekly anymore, we do see new options pop up a number of times a year. Should you rush to use them as they come out? Should you wait? How long should you wait to join the latest greatest all singing all dancing social channel?
Who do you write for in your marketing material?
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You know you should be putting out content regularly to get in front of your clients but what about writing for your colleagues? Is it worth it? What’s the biggest trap people fall in to when they generate content for their sites or for guest posts? Watch today to find out.