Vetting clients with your first email
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We all get a lot of email don’t we, it’s hard to keep up with. It’s hard to keep up with the new client requests if you’re doing your marketing right unless you take some steps to automate it. I have most of the emails I send to clients automated in templates because it lets…
Key Step 4 in Value Based Pricing
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Today we’ll talk about the 4th key step in effective value based pricing, that’s being bold. If you want to dive in to the other 3 steps then get on my mailing list to get early access to my upcoming course on the 3 Keys to running a happy profitable business in 2015.
When I DO take that client call
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Last week I wrote a post about how I don’t take cold calls from clients. In the comments, Carla said that she just doesn’t interact with clients on the phone much at all. I hear that since getting on the phone requires a schedule which doesn’t always interact well with real life. I often means…
September Reading
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This September was a lot of fiction and a bit of self-improvement/interesting f reading. As always, jump to the bottoms for links to my other monthly reading posts. Blink By the well known Malcolm Gladwell, Blink is about our powers of rapid cognition, or how we make snap judgments. This is my second read and…
Where do you start when you run a business
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When you’re starting to run a business there is so much to learn. You’re no longer just designing or building, you’re a business owner that needs to manage projects and onboard clients and figure out a marketing plan. You’ve probably also got a few product ideas around that could generate recurring income for you and…
What do I think of Adobe Muse now?
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Old post on Adobe Muse.
Don’t take that phone call with the client
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Do you answer your phone? Do you spend an hour on the phone with a random caller? I don’t because I have a client onboarding process and I don’t like wasting time. Just today Today I got an email that went something like this. I’m looking for someone to setup an eCommerce site on WordPress…
Don’t psych yourself up before a client call
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What’s your tactic to make sure you present your best self before a client call? What you don’t have one?? You just get on a call and let the chips fall where they may? Huh, yeah I did that to for a while and there was some success with it. Certainly enough to keep the…
This is the worst thing that could happen
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What’s the worst thing that could realistically happen if no more clients wanted to talk to you? Note above I said realistically so we’re already throwing out all the invented scenarios around becoming destitute and living in a cardboard box for the rest of your life. The worst thing that could happen if no more…
Top Performers aren’t just good, they’re mentally tough
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In sports, mental toughness is what pushes those that are good, but not great, to greatness. One study of runners found that the higher the mental toughness the faster their finish times generally were[1]. It’s the drive to get up at 5am even when it’s snowing or raining and train. It’s training even when you’d…